Monday, February 07, 2011

New Work: NESCBWI Conference 2011 Illustration & Promo Material

This year I had the honor of being asked to create an illustration and promo material design for the New England Region of the Society of Children's Books Writers and Illustrator's annual conference. The theme of the conference this year is "Celebrating Milestones" because both the SCBWI and the NESCBWI are celebrating big anniversaries.

Honestly, I really got myself worked up over this one. I mean, the PRESSURE. I was struggling with the deadline, the theme, and what style to go with. But with the help of my crit group pals, I finally landed on a solid concept that fit the theme and would be fun for me and my whimsical-fantasy artwork preferences. The main idea was based on the Gloucester Sea Serpent, a New England local legend, which grew to include a sailing ship to represent a long, on-going journey. I threw in a couple subtle references to the organizations - a feather pen for the writers, a brush for the illustrators and a kite to honor SCBWI National.

This was also a bit of an experimentation for me. I knew I wouldn't have the time for my favored colored pencil work and since I also love line drawings and work with vector art often, I decided to play around with blending both. I arrived at the final stlye by combining a vector color base, layered with several textures to add an organic feel, and finished it off with a layer of hand-drawn line work on top, to bring it all together.

All in all it's been a very fun project and experience. The conference organizers have been wonderful to work with (and so patient with me!). I can't wait to attend the conference myself, this May. :)


Diandra Mae said...

toot a root! Way to go, Melinda! I love the style for this and the printouts look gorgeous!

LAC said...


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